GB · RB
Projected Points (PPR)
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Josh Jacobs is the clear starter in Green Bay's backfield, with MarShawn Lloyd serving behind him as the backup. The 2025 season put him on the field for all fifteen games he was active, starting every one, and he played 59.3% of the team's offensive snaps, a figure that reflects a back trusted in most situations rather than a change-of-pace piece. He carried the ball 234 times for 929 yards, a 4 yards-per-carry average, and found the end zone on the ground thirteen times. Forty-eight of his carries came in the red zone, which tells you the coaching staff leans on him when scoring chances are live. He was also targeted 44 times, catching 36 for 282 yards and a touchdown through the air. That is not a receiving back profile, but it is enough involvement to keep him on the field on passing downs rather than being substituted out. Quarterback Jordan Love runs the offense, tight end Tucker Kraft is a receiving threat underneath, and Christian Watson occupies the top receiver spot outside — all of which gives Green Bay multiple ways to move the ball, with Jacobs handling the early-down and goal-line work.
The case for Josh Jacobs starts with volume and finish. He produced 237.1 PPR points across the season, averaging 15.8 points per game, and ended the year as the RB13 among all players at his position in PPR scoring. Thirteen rushing touchdowns on 48 red zone carries is a meaningful signal — teams that trust a back near the goal line keep feeding him there, and touchdown opportunity is often the hardest thing for a replacement-level back to replicate. His 59.3% snap share also suggests the coaching staff does not see him as a situational piece; he is on the field often enough that a committee approach is not the operating plan. The case against him centers on efficiency and passing-game ceiling. A 4 yards-per-carry average is solid but unspectacular, and with 234 carries for 929 yards, the per-touch production was not explosive. His receiving work — 44 targets, 36 receptions, 282 yards, one touchdown — is useful but modest next to backs who serve as true receiving outlets on third downs. If touchdown production regresses toward a number more in line with his yardage and yards-per-carry profile, his overall point total could come down even if his role stays the same, since so much of his value in 2025 came from finishing drives rather than from explosive gains or receiving work. A finish of RB13 in PPR is respectable production, but it also means he was not a clear top-tier scorer at the position, and his per-game average of 15.8 points leaves little margin if his touchdown rate normalizes. The argument for him is built on role security and chances near the goal line; the argument against him is built on the possibility that those chances do not repeat exactly as they did last season.
Treat Josh Jacobs as a weekly starter in most fantasy formats, with an eye toward flex consideration in deeper or more cautious lineup builds. The 59.3% snap share and 48 red zone carries from last season both point to a back who will see the ball enough to matter most weeks, and the touchdown production backs that up. He is not a player to bench outright given his standing as Green Bay's primary ball carrier, but managers should not expect a ceiling much higher than what he already showed — 15.8 points per game and a RB13 finish describe a solid, dependable option rather than a league-winning one. If his red zone work starts going to MarShawn Lloyd or another option, or if his snap share drops noticeably below the 59.3% mark he posted, that would be the signal to reassess his role and move him down the lineup. Barring that shift, he belongs in starting lineups as a steady, if unspectacular, contributor built on volume and scoring chances rather than explosive plays.
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